Demand Media Updates eHow

Los Angeles-based Demand Media, the online media site run by Richard Rosenblatt, said Friday that it has updated its eHow web site, the firm's questions and answers site. Demand said that it has created a "crisp, clean" design update, and also added new content channels, a new video series, and social tools to the site. Among the channels are family, food, health, home, money and style sections. Demand Media said that part of the update are features to help advertisers reach the right audience on the site, explaining that one of the new channels, the seasonal Back to School channel, is being sponsored by Chevrolet.