Tuesday, May 20, 2014
Epoxy Looks To Help Online Video Creators With Social Tools
Venice, California-basd Epoxy--which was built by former executive from Team Downey--has launched a brand new set of tools aimed at helping online video creators use social media, and also disclosed a funding round. The startup, which is funded by Upfront Ventures, Greycroft Partners, Bertelsmann Digital Media Investments, Downey Ventures, Advancit Capital and angels, said that it is aiming its tools at everyone from individual online video creators to studios, brands, and agencies. The startup is led by Juan Bruce, and was co-founded by fellow Team Downey executive Jason Ahmad. The two said they realized at Team Downey--the production firm of Robert Downey Jr. and Susan Downey--that the tools they were building were not only useful for Team Downey, but were sorely needed across the industry. The two explain that a very large part of success in online video is due to distributing that content and awareness via social media. The company did not provide other details on the funding round.