FindTheBest Partners With

In an extension of the site's syndication strategy, Santa Barbara-based startup FindTheBest said yesterday that it has partnered with to power a college comparisons engine for the site. FindTheBest--the startup headed by former DoubleClick founder Kevin O'Connor--said it has built a custom comparison of colleges and universities for GreatCollegeAdvice. Financial details of the partnership were not disclosed. The deal is just one of several that FindTheBest has inked recently placing its comparison engine on a third party site. FindTheBest creates tools which make it easy to filter through and sort lists of different things, whether those are products, businesses, or anything else.