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FindWhat Adopts Miva Name

FindWhat.com has renamed the company Miva Corporation, after acquired company Miva, according to a letter to Miva customers. The company operates a network of performance marketing, shopping cart software, and other products. San Diego-based Miva was acquired in January of 2004 for $6M by FindWhat.com. Miva’s San Diego division will be renamed to MIVA Small Business and continue to provide web shopping card software.