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Four Firms Hoping To Tap Into Facebook's 500M Users

On the heels of the announcement this morning by Facebook that it has officially hit 500 million users, socalTECH has mined its database of high tech companies, and identified a few of the firms here in Southern California hoping to ride Facebook's coat-tails to success and fortune.

RealGifts, San Diego - a facebook application which allows users to send both real and virtual gifts to their friends. Backed by Facebook's fbFund. [Profile]

Friendgiftr, Hollywood - looking to allow Facebook users to send actual gift cards to their friends. Founded by Rob Carpenter. [Profile].

Favrav, Westlake Village - FavRav has developed an online tool to help small businesses to promote and gain referrals from facebook users. Founded by Taher Scherzay and Bill Manos [Profile]

Sometrics, Los Angeles - Sometrics, originally founded as a provider of analytics for Facebook apps, is now also powering virtual goods and currency tools for social games on Facebook and other platforms. Backed by Steamboat Ventures, Greycroft Partners, AT&T, and The Mail Room Fund. Headed by Ian Swanson. [Profile]

Have we missed a firm here poised to take advantage of Facebook's popularity and growth? Let us know!