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ID Analytics Promotes VP

San Diego-based ID Analytics announced that it has promoted Ken Morton to VP Global Sales. Morton was previously VP and GM for Europe. In addition, the firm said that Simon Williams has joined the company as general manager of Europe, Middle East, and Africa, reporting to Morton. ID Analytics is developing identity risk management solutions to prevent identity fraud. The company's solutions are targeted at the credit and retail card markets. Morton has served at Symbol Technologies, E.piphany, and Octane software. Williams has served at Cerebrus Solutions, a spinout of Nortel Networks. ID Analytics is backed by Canaan Partners and Trinity Ventures.