More rumors have emerged around possible IPO plans for Los Angeles-based Hulu, the online video streaming site backed by the major entertainment studios. According to the latest rumors, via a report from Reuters, the firm's plan is for a $200 to $300M IPO would would value the company at around $2 billion. The IPO filing is expected before the end of the year. Rumors of a Hulu IPO have been swirling around since August.