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Autobytel Names VP

Irvine-based Autobytel announced this morning that it has bolstered its executive ranks, hiring Zane Rathwick as the firm's Vice President Development for IT. Rathwick joins the firm from Local.com and Kelley Blue Book, and has previously served as Senior Director at Autobytel. According to the firm, Rathwick will develop new technologies and enhance existing systems for the firm's consumer websites. Autobytel operates a network of consumer-focused, automotive websites, focusing on providing automotive information and connecting consumers with auto dealers.