Thursday, August 23, 2007
Cooking.com In Deal With Food Network
Santa Monica-based Cooking.com said today that it is in a multi-year partnership with Food Network, to expand the food-focused media firm's e-commerce web site. The firms said that they will expand Food Networks' current e-commerce business with a new online storefront, FoodNetworkStore.com, from 1,000 products to over 20,000 products. The new store will be operated and built by Cooking.com. Financial terms of the collaboration were not disclosed. Food Network is owned by the E.W. Scripps Company; Cooking.com operates its own e-commerce website for kitchen products, and also operates e-commerce websites for Starbucks, Pillbury, Betty Crocker, and others.