Monday, May 5, 2008

CraveOnline Buys Two Hockey Web Sites

Los Angeles-based CraveOnline, an online operator of web sites for men, said Monday that it has acquired two hockey web sites, HockeysFuture and HFBoards. Financial terms of the acquisition were not disclosed. HockeysFuture is a wbe site covering developing players in hockey, focused on the NHL draft; HFBoards is an online site for hockey fans to discuss prospects, trade rumors, and the NHL. According to AtomicOnline, parent company of CraveOnline, the acquisition is part of a strategy to grow out its family of affinity properties. HockeysFuture was established in 1997; HFBoards in 2002.

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