Wednesday, July 16, 2014

Fitwall Finds Funding From Skechers Cofounder

Newport Beach-based Fitwall, the operator of technology driven, wearable-connected fitness centers, said today that it has scored an investment from one of the co-founders of Skechers. Fitwall said it has received a "sizeable round" of funding form Jeff Greenberg, who co-founded Skechers USA. Size of the investment was not announced. Greenberg joins the company's advisory board with the funding. Fitwall said the new funds will go to expand its footprint and also further development of its fitness offerings. Fitwall's workout centers features a ladder like gadget called the "Fitwall" and Bluetooth-linked iPads used for activity and exercise monitoring. More information »

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