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RealPractice Adds Website, Lead Management Tools

Santa Ana-based RealPractice, the developer of technology and marketing services for law firms that is headed by Carey Ransom, said this week that it has launched new website building and lead management tools for its customers. The firm said the new features allow solo and small law firms to build professional websites, track client leads, and track online and offline marketing campaigns. RealPractice's new version was launched in beta in November. Ransom took the reigns last year, and has been focusing the firm on providing services solo and small law practices--as he described in an interview with socalTECH last year, to create a LegalZoom focused on law practitioners.