Thursday, October 4, 2012

Report: ShoeDazzle Cuts Staff

Los Angeles-based ShoeDazzle has cut a significant amount of its staff, according to sources, saying that the company had "major layoffs" Thursday morning. ShoeDazzle's public relations firm could not comment on the report, and the company had yet to reply to requests forwarded to them at press time. ShoeDazzle recently re-installed co-founder Brian Lee as CEO, let go of its prior CEO, and apparently raised a small round of venture funding in recent weeks. ShoeDazzle was, until recently, the poster child for Silicon Beach's resurgence in the Internet e-commerce industry, having helped to define the unique combination of e-commerce and celebrity startups which seem to have taken root in the area.

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