Wednesday, November 4, 2009

RingRevenue Teams With Affiliate Marketing Firm

Santa Barbara-based RingRevenue, the call tracking firm headed by former Callwave CFO Jason Spievak, has inked a deal with online marketing and affiliate firm LinkTrust, the two said today. According to the two, they have launched a new pay-per-call service which uses RingRevenue's technology. Linktrust operates an online service for affiliate tracking and lead management. RingRevenue develops technology which tracks phone calls, allowing affiliate networks and others to track purchases and leads made by phone. Financial details of the deal were not disclosed. RingRevenue is venture backed by Great Pacific Capital, GRP Partners, and Rincon Venture Partners.

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