Monday, July 11, 2011
ThisNext.com Partners With Lucky Magazine
Santa Monica-based ThisNext, the social shopping and content site run by Matt Edelman, has scored a partnership with Lucky Magazine. According to ThisNext, the two have created a co-branded shopping site, which was launched Friday. The new e-commerce site is aimed at helping women decide what to buy by tapping ThisNext's social shopping features and guides. Financial deatils of the partnership were not disclosed.