Thursday, June 18, 2009
Insights and Opinions: How To Save MySpace
For our Insights and Opinions section this afternoon, Docstoc's Jason Nazar makes a proposal on how to save MySpace. He says:
I wouldn't bet against MySpace. They attract over 70 million people a month (just in the US), and by most accounts are still one of the 10 most popular sites in the world. They also have a new management team, that's headed up in part by Michael Jones (COO), the most all around talented internet executive I know.
But they're clearly headed in the wrong direction, and have been for the last two years. Having grown up in LA, and having started Docstoc down here, there's a bit of a shared connection. I know many of their founders and early employees, and one of the co-founders of Intermix (the parent company of MySpace) is an investor. MySpace has lost the battle as the "place for friends". If the powers that be, can accept this, and move forward with breakneck speed, they have an incredibly huge opportunity to build something we will all be talking about again.