Wednesday, February 15, 2012
Shaking the MoneyTree 2012
Please join PwC, the Los Angeles Venture Association, and a distinguished panel of venture capitalists and industry experts for their insight into results of the MoneyTree Report.

The MoneyTree Report is a quarterly study of venture capital investment activity in the United States. As a collaboration between PwC and the National Venture Capital Association, based upon data from Thomson Reuters, it is the only industry-endorsed research of its kind. The MoneyTree Report is a staple of the financial community, relied upon by entrepreneurs, government policymakers and the business press worldwide.

Q4 2011 and 2011 Year-End Results:
Thursday, March 1, 2012
6:00pm – 8:30pm
Fairmont Miramar Hotel & Bungalows
101 Wilshire Boulevard, Santa Monica, CA 90401

To register for Shaking the MoneyTree, visit

ReachLocal Revenues Grow On International Strength
Woodland Hills-based ReachLocal, the provider of local online marketing services to small and medium sized businesses, reported strong growth in its international revenues, in addition to continued revenue growth at the company. ReachLocal reported a revenue growth of 24 percent--to $99.8M in Q4--with 56 percent growth in international markets. The publicly traded firm reports its results on Wednesday afternoon. ReachLocal provides services that helps local advertisers place online advertising.

posted on Wednesday, February 15, 2012(Full story)

Tech Coast Angels Fuel $45M In Deals In 2011
The Tech Coast Angels, the largest organized angel investment group in Southern California--and the nation--said Wednesday that it was part of $45M in funding in companies during last year, with $11M directly invested across 37 companies during 2011. The group said that it was part of more than $45M in total investments in companies during the year, including investments from venture and other investors. Those totals bring the total to $119M in direct investments since 1997 by the group, and a t (More info...)

posted on Wednesday, February 15, 2012(Full story)

Boingo Expands In Portugal
Los Angeles-based Boingo Wireless, the operator of a network of global Wi-Fi access points, is continuing to expand out its network. The firm said this afternoon that it has inked a deal to manage and operate Wi-FI at ten airports in Portugal, in a deal with ANA- Aeroportos de Portugal, SA. Financial details of the deal were not announced by Boingo. The coverage includes airports in Lisbon, Porto, and other locations in the country. Boingo has deals with local Wi-Fi providers for coverage intern (More info...)

posted on Wednesday, February 15, 2012(Full story) Finds $150K, the online marketplace for freelance writers which has a number of Southern California angel investors, said Wednesday that it has raised another $150,000 in funding. The firm--which grew out of the efforts of USC and UCLA grads--said the funding was led by former Redpoint Ventures EIR David Wu, and also included Crosslink Capital, Shopzilla CIO Jody Mulkey and Liveops Founder Douglas Feirstein. Founder Sunil Rajaraman started (formerly known as in Los A (More info...)

posted on Wednesday, February 15, 2012 (More)(Full story)

Greycroft Adds Venture Partner Covering LA
Venture capital firm Greycroft Partners, which is fairly active in the Los Angeles area, said today that it has added a new venture partner, who will spend time in both New York and Los Angeles. The firm said it has added Bo Peabody as Venture Partner at the company, focusing on digital media. Peabody was previously a co-founder and Managing General Partner at Village Ventures, heading up investments in Everyday Health, Travora, DigiSynd, HealthGuru, Babble, Pump Audio, Tech Media Network, and D (More info...)

posted on Wednesday, February 15, 2012(Full story)

FileTrek Raises $10M
Los Angeles-based FileTrek, a developer of cloud-based, enterprise, file sharing and tracking software, said today that it has raised $10M in a Series B funding round. The round was led by Anthem Venture Partners, Telesystem, and the Ontario Emerging Technologies Funds. FileTrek, which is led by Dale Quayle, the former CEO of Integrien, said it will use the funding to support the release of its product. FileTrek's software lets enterprise users securely share files, and track changes to that con (More info...)

posted on Wednesday, February 15, 2012 (More)(Full story)

Quest Software Loses CEO
Aliso Viejo-based Quest Software said Tuesday afternoon that CEO and President Doug Garn has stepped down. Vinny Smith, previously Executive Chairman of Quest, returns as CEO. Quest said that Garn is stepping down due to "pressing health issues." Quest said that Smith will remain Chairman of the company. Garn had been CEO for three years. Smith had served as CEO of Quest from 1997 to 2008. Quest is a developer of IT management software for the enterprise.

posted on Wednesday, February 15, 2012(Full story)

Peregrine Semiconductor Sues RF Micro Devices, Motorola Mobility
San Diego-based Peregrine Semiconductor has sued two of its competitors, RF Micro Devices and Motorola Mobility, claiming patent infringement, the firm said this morning. According to Peregrine, it has filed a complaint with the U.S. International Trade Commission (ITC) and a lawsuit in U.S. District Court over the patents, which it says covers silicon-on-insulator (SOI) technology for RF ICs. Peregrine is seeking an exclusion order on the importantion and sale of infringing products, plus damag (More info...)

posted on Wednesday, February 15, 2012(Full story)

Zuuka Launches New Smurf's Title
Santa Barbara-based Zukka, the publisher of the iStoryTime interactive children's books for the iPad, iPhone, and iPod touch, said this morning that it has launched a another title based on the SMURFs. The firm said it has released a digital version of THE SMURFS Classic Tales, via a deal with IMPS, the owner of the rights to the SMURFS. Zuuka publishes a number of titles, based both on licensed content and lesser known authors, all targeted at children. Zuuka grew out of the experience of Wood (More info...)

posted on Wednesday, February 15, 2012(Full story)

An Executive’s Guide to Cutting HR Costs
An Executive’s Guide to Cutting HR Costs from TriNet

Entrepreneurial execs know that they need to follow the rules, but they may not realize what decisions may lead to the two vital components that keep HR costs lower: 1. Increasing productivity 2. Minimizing human capital expenses The following paper will focus on minimizing human capital expenses in four areas: 1. Hiring the right person for the right seat on the right bus 2. Improving performance with motivational yet balanced total compensation 3. Complying with the law 4. Offering competitive benefits, communicated effectively

Learn more at:

Digiday Agency | Wednesday, February 29, 2012 | Los Angeles
Digiday Agency: Retooling for the Future. Traditional media has been disrupted. Advertisers are faced with more options than ever to reach consumers. At the same time, the agency model has been turned on its head. Tried-and-true practices and business models are under fire. Agencies must help their clients rethink how they reach consumers while at the same time rethinking how they make money. In a world of pressure to deliver ROI under the spotlight, agencies are moving to evolve. How do agencies drive their own innovation to ensure success for themselves and their clients in today's data-driven digital media landscape? At Digiday Agency, we focus on the challenges and the opportunities in building great modern agencies.

Register today!

Save $100 on the Digiday Agency Conference with Coupon Code SOCALTECH

Safire Partners Executive Search
Safire Partners has completed 150+ retained executive searches since 2006
working with emerging businesses in digital media, Internet, eCommerce,
software and clean technology across Southern California. Please visit
our website to see an updated list of our clients and searches completed
at We are always interested in
meeting new candidates and potential clients, so feel free to email our
Managing Partner, Todd Gitlin at We can also always be a
friendly source for investor introductions and general market /
compensation intelligence.

Siemer & Associates
Siemer & Associates LLC is the global merchant bank serving the digital
media, software and technology industry.

Ventura Ventures Technology Center (V2TC) - Business Incubator
The Ventura Ventures Technology Center (V2TC) is a high-tech business incubator located in downtown Ventura, CA. V2TC offers a creative environment where high-tech start-ups and entrepreneurs can network, brainstorm, and grow their business. Work-spaces are affordable, flexible and scalable in order to allow companies the ability to manage their growth effectively and efficiently.

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