Wednesday, July 17, 2024

DOG PPL Gets Funding For Pet Social Clubs

Santa Monica-based DOG PPL, which operates a "canine social club", has received an investment from venture capital investment fund Ani.VC, the two said on Wednesday. Size of the investment was not announced. According to Ani.VC, the investment in DOG PPL is its very first. The investor said it is investing $35M over the next three years to companies in the pet longevity, health, and nutrition/consumables markets. DOG PPL was founded by Liam Underwood and Alexander Esguerra, and has a location in Los Angeles -- the company said it will be expanding to New York as a result of the funding.